Internet and Electronic Banking
We have developed a structured approach to creating a strategy
for banking services and making payments on the internet.
The strategy framework includes a review of consumer needs
and propositions, market assessment and growth, review of
competitors strategies, an analysis of the advantages and
disadvantages of becoming an own ISP, development of a long
term customer relationship model, advantages and disadvantages
of smart card access, initial product definitions, business
case model and product planning framework. Past customers
for this service include two major UK banks and two national
interbank associations.
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